Why Startups Fail: A New Roadmap for Entrepreneurial Success By Tom Eisenmann

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Kindle Store,Kindle eBooks,Business & Money Why Startups Fail: A New Roadmap for Entrepreneurial Success Tom Eisenmann
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If you want your startup to succeed, you need to understand why startups fail.“Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup WayWhy do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it.So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures.• Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly.• False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions.• False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand.• Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures.• Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both.• Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong.Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them.A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

At this time of writing, The Ebook Why Startups Fail: A New Roadmap for Entrepreneurial Success has garnered 8 customer reviews with rating of 5 out of 5 stars. Not a bad score at all as if you round it off, it’s actually a perfect TEN already. From the looks of that rating, we can say the Ebook is Good TO READ!


PDF Why Startups Fail: A New Roadmap for Entrepreneurial Success with Free MOBI EDITION!



In addition to "Start-up Owner’s Manual" (Blank and Dorf), this is a must-have for anyone in the start-ip world at any stage of its life. A founder/executive team is going to benefit the most from this book primarily from its well-laid out checklist of what not to do. While a plethora of books explain how to build a great company, it is often overly optimistic or confuses good outcomes with good processes. Eisenmann provides a roadmap to develop a good strategy framework and risk management processes for a start-up.Through examples of some failed companies, the author teases out six key themes that the author asserts will explain most failures. These themes are grouped into two stages of a start-ups life – Launching (teaming, market fit, misleading early success) and Scaling. The latter deals with issues related to scaling for scope or speed. For each factor, the book discusses various aspects - founder psychology, investor mindsets, teaming, management processes, etc.The bulk of the discussion is centered on a 'Diamond-and-Square" framework that tries to formulate the key stakeholders and contextualizing various business functions (tech, operations, marketing along with the value proposition and profit formula). A "Double-Diamond Design Model" provides a convergence-divergence strategy for problem definition and solution development phases. Each chapter discusses various parameters that will help a startup leader develop a clear strategic and operational plan. In the section on "scaling", the author discusses a "Six S" framework to define issues of staff, structure and values during various types of scaling. Eisenmann also warns on situations where concepts from popular techniques such as lean start-ups are either misinterpreted or applied incorrectly. While the bulk of examples tend to focus on a direct-to-consumer business, the lessons and the tools are not tied to it. In fact, one of the most useful chapters in the book is the detailed discussion on the role (if any) of strategic customers (that chapter alone was well worth for me; also note that It is difficult to provide a concise summary for this book - you are better off buying both a hard copy and an electronic copy to make your highlighting not distract for a second reading).Failure, of course, is always going to be part of entrepreneurship, this book doesn't claim it can avoid them - but a careful (and humble) reading of the various thought exercises, examples, frameworks provided by the author will decrease chances of a failure. A must-read.


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